Posted on: December 12, 2012, 8:56 pm

Making the Switch: How LED Showcase Lighting Displays Help Businesses

LED LightsEveryone seems to be in a rush to get somewhere. However, once in a while, a signage catches your eye and makes you do a double take. Businesses rely on their displays to catch the attention of the ever so distracted consumer. With rows of stores selling similar items, standing out can be a difficult task.

Using quality LED lighting display can set you apart from the rest of your competition. What’s so different about these lights? Light-emitting diode (LED) lights are semi-conductor devices, unlike fluorescent and high-intensity discharge lights that are glass enclosures filled with a filament and gases.  LED lights are made of tiny chips mounted on a heat-conducting material enclosed in a lens.

Energy Efficiency

Traditional lighting emits light in all directions. Because their enclosures are spherical, some of the light emitted is wasted. Light-emitting diode (LED) lights are mounted on a flat surface which makes them emit light in a hemispherical manner. This quality makes LED showcase lighting effective and energy-efficient. You can also expect a significant decrease in the cost of your electric bill.

Clarity and Definition

For jewelry stores and optical shops, showcasing the tiniest details of a product is necessary in making a sale. LED lights are a purer source of illumination. They provide greater clarity and definition compared to standard lighting through the same technology used in today’s flat screen televisions. Clear lights help in minimizing the need to remove displays from their cases for better inspection. The less you move your displays, the better you can protect them from fingerprints, damage, and theft.

Avoiding Product Damage

Unlike halogen or fluorescent lights, LEDs don’t give off heat that can potentially harm your products. As a matter of fact, their performance improves in the cold. With LED lights, you won’t have to worry about infrared or ultraviolet radiation emissions. They are also non-toxic and mercury-free.

Durability and Maintenance

The lifespan of a LED light is considerably longer than that of a standard light bulb. Because it can be made of materials other than glass, it is less prone to breakage. Frequent switching does not affect its functionality, too, because of its rapid cycling capability. Lastly, it is compatible with controls for standard lights, so it is easy for experts like Lighting4Diamonds to install them in your store.